November 3rd, 2005 Amy

Harmony: The Quest For Companionship was born out of my interest in Comparative Mythology and the Hero’s Journey. I was first introduced to this terms in year 2004, when I took my final course of Writing at Foundation Visual Art & Design, instructor Jennica Harper briefly explained story structure, and I was instantly hooked. After graduating, I went back to Peru where I spent some time figuring out where were my strengths and what I really wanted to do with my life.
All of a sudden, my interest on this topic grew and I found myself reading several essays on-line about this fascinating topic. Later on, I found myself writing a brief essay on the Tao-ji symbol (Yin & Yang), and in the blink of an eye - I was already back in Canada trying to figure out what to do for my final project.
In my search for more information about Joseph Campbell’s ideas, as well as C.G Jung’s ideas of the Collective Unconscious, I couldn’t find many visual aids, so I thought it was going to be a great adventure for me. But where should I begin to explain such a broad topic?
It all began by a great research on the topic, trying to focus in the most important and relevant points of someone’s (the hero’s) journey. Two weeks later, and a 3-hour brainstorming session later, I was ready to plan my story in script format. I had already a pretty clear idea of what I wanted to have, so I put it on paper, and after a week, I had already a script that didn’t change much when turned into storyboards. The storyboards turned into a pretty detailed animatic that then went to the Audio Department, where Sound Designers Liam Wong & Craig George would get a basic idea of what sounds to make. During that process, I started doing the drawings and illustrations needed for the animation.

The piece earned me a nomination for Best Project Management in the DD02 Graduation, as well as an award for Best Animation at the My Hero Film Festival.
Watch Harmony: The Quest for Companionship by clicking this link.
Tags: best animation, best project management, c.j jung's, collective unconscious, comparative mythology, craig george, harmony: the quest for companionship, hero's journey, jennica harper, liam wong, metaphors, my hero film festival, tao-ji, trascendance, visuals aids, yin & yang
Posted in drawings, dvd interface, illustration, motion, sketches, typography, writing | | No Comments »
August 5th, 2005 Amy

This is one of five series of mockup images for the website of the movie entitled “The Dog Walker“. We watched a number of various-genre short films in Story For Design class, in which instructor Jennica Harper assigned us a short film to work on as if it were a real client. We analyzed the movie, its elements, its structure to finally come up with an idea on what to do for some sort of website or marketing device.

Working in a film like The Dog Walker made me realized how difficult and how complex getting ideas to show the spirit of the film. Moreover, how complex characters, story structure and foreshadowing can be. I enjoyed working in this project, mostly and foremost, because I love films… and because we had pretty much creative control over the website. Working in that kind of situation or environment would be like a dream come true to me, in which I am allowed to explore a movie from a viewers’ point of view, and also to explore all the ideas that come up later as I start making decisions.
Tags: benny, james genn, jennica harper, krista sutton, ryan kelly, suzy, the dog walker, vancouver film school, vfs, web
Posted in branding, sketches, typography, web design | | No Comments »
June 11th, 2005 Amy

This image is the mockup for the website for Altern TV, a Peruvian-based music channel. I worked for two months on the idea of creating the music channel and researching the market in Peru. Altern TV is the music channel for the people, where viewers choose what they want to see. The channel would feature music out of this world, also emphasizing Peruvian Rock and music specials with interviews, news and the lastest.
The slogan for Altern TV is “Tu Eliges“, which is Spanish for “You Choose”, and it’s visual style is based on a very raw, relax, punkish kinda look, where the predominant colors are red, white and gray scale colors.
The website would be basic, giving the chance to vieweres to look at videos online, as well as get exclusive merchandise from the channel and other artists. The language of the site would be of common slang and some invented words like Videokola, which is a combination of the word Video plus the word Jukebox in Spanish, which is “Rockola“.
After showcasing music, Altern TV’s primarly objective is to promote national rock bands. In the case that Altern TV expands, things like Award Shows could be developed, which will be given to extraordinary national talents, not only in the rock music field, but also in more traditional rhythms like Musica Criolla.
Read more about this »
Tags: altern tv, ataque 77, cementerio club, franz ferdinand, juanes, lima, mar de copas, music channel, peru, rock peruano, tu decides, vancouver film school, vfs, videokola
Posted in branding, illustration, motion, sketches, web design | | No Comments »
May 29th, 2005 Amy

The idea behind The Tree of Life was to explore the idea of cycling. During my research for a theme for my final project, I came upon very vast and abstract topics such as the Kabbalah Tree, Archetypal Numbers, Pythagorian System. This piece is like a teaser trailer made for Post Production class. I just decided to remind myself of this topic for future reference, which in fact also led me to the theme for Harmony: The Quest For Companionship.
In the The Tree of Life, life doesn’t end or begin, it cycles and evolves into one another. A concept very much like the Yin and Yang symbol, in which the Yin turns into Yang and Yang into Yin, creating a full neverending balanced cycle. The Tree of Life also relates to seasonal changes, and how each season gives way to the other, also creating a full cycle of life… death gives way to new life, each night gives way to a new day, and so on.
Watch The Tree of Life by clicking this link.
Tags: archetypal numbers, harmony, harmony: the quest for companionship, kabbalah tree, motion design, pythagorian system, tree of life, vancouver film school, vfs, yin & yang
Posted in motion, sketches, typography, writing | | No Comments »
April 22nd, 2005 Amy
For the class of Digital Design, we were required to create a piece of work with the use of textures. I decided to create this ad for Chuck Taylor’s Converse (one of my favorite). So I thought to myself, what is one of the most unique things about Chuck Taylor’s Converse shoes…

Tags: ad, all star, chuck taylor, converse, photoshop, vancouver film school, vfs
Posted in photography, print, sketches | | No Comments »
Copyright © 2005-2008 amy-wong.com. All rights reserved. This portfolio is now powered by WordPress.org